How To Choose The Best Hair Mask For Your Hair Type

Written by Kinnari Ashar29th Jun 2023

Looking to give your hair the care it deserves with a perfect hair mask? You've come to the right place! In this comprehensive guide, we will help you navigate the world of hair masks and find the best hair mask for your specific hair type. With a plethora of options available, it can be overwhelming to choose the best one. But fear not! We're here to provide you with expert advice and practical tips to simplify your decision-making process. Get ready to discover the secret to luscious, healthy hair as we delve into the realm of hair masks. Let's dive in and find your perfect hair care companion!

How to Choose the Best Hair Mask for Your Hair Type

Hair masks are intensive treatments designed to address specific hair concerns, such as dryness, damage, or lack of shine. They provide deep conditioning, repair, and rejuvenation, helping to restore your hair's health and vitality. Choosing the right hair mask is crucial as different masks cater to different hair types and concerns. Here are some valuable tips on how to select the best hair mask for your specific hair type, so you can unlock the full potential of your gorgeous locks.

Straight Hair Type

1. Focus on Lightweight Hydration

Straight hair tends to be on the finer side, so opt for a hair mask that provides lightweight hydration. Look for the best mask for dry hair that is infused with ingredients like argan oil, jojoba oil, or almond oil, as they nourish your hair without weighing it down.

2. Enhance Shine and Smoothness

Choose a hair mask that enhances shine and promotes smoothness for your straight hair. Look for masks containing ingredients like silk proteins, vitamin E, or chamomile extract. These ingredients help add luster and create a sleek, polished look.

3. Repair and Prevent Damage

Straight hair can be susceptible to damage, so select a hair mask that repairs and protects your strands. The best hair mask for damaged hair is the one that contains ingredients like keratin, amino acids, or plant-based proteins that can help strengthen your hair and minimize breakage.

4. Volumising Effects

For those seeking more volume and body, choose the best hair mask for thin hair that offers volumising properties. Look for masks with ingredients like rice protein, hydrolyzed collagen, or sea salt, as they can lift and add fullness to your straight hair.

Wavy Hair Type

1. Prioritise Hydration

Wavy hair tends to be on the drier side, so look for a hair mask that offers deep hydration. Seek out masks infused with ingredients like avocado oil, aloe vera, or glycerin, as they provide intense moisture, leaving your waves soft and nourished.

2. Tame Frizz and Flyaways

Wavy hair often battles frizz, especially in humid conditions. Choose the best hair mask for frizzy hair that specifically targets frizz, such as masks infused with silk proteins, coconut oil, or anti-frizz complexes. These ingredients help tame frizz, leaving your waves smooth and more manageable.

Revitalise your hair and bid farewell to hair fall concerns with Love Beauty & Planet Onion, Black Seed Oil & Patchouli Hairfall Control Hair Mask. Formulated with plant-based detanglers and 100% organic coconut oil, this nourishing mask harnesses the power of natural ingredients like onion and blackseed oil to strengthen your hair and nourish your scalp. Indulge in the captivating scent of ethically sourced Indonesian patchouli, leaving your locks smelling irresistible. With this best hair mask for hair fall you can give your hair the care it deserves and embrace beautiful, strong strands.

3. Lightweight Formulas for Natural Movement

Opt for lightweight hair masks that won't weigh down your waves. Heavy formulas can flatten your natural texture, so look for products that provide nourishment without sacrificing volume or movement.

4. Detangling and Moisturizing

Wavy hair can be prone to tangles, so consider a hair mask that offers detangling properties. Look for the best mask for dry hair with ingredients like coconut oil, jojoba oil, or slippery elm extract. These ingredients help ease out knots while providing moisture to your waves.

Curly Hair Type

1. Enhance Curl Definition

Opt for a hair mask that specifically focuses on enhancing and defining your curls. Look for masks containing ingredients like aloe vera gel, flaxseed extract, or curl-enhancing polymers. These ingredients can help shape and accentuate your natural curl pattern, creating more defined and bouncy curls.

2. Combat Frizz and Humidity

Curly hair often faces challenges with frizz, especially in humid conditions. Choose the best hair mask for dry frizzy hair that acts as frizz control. Look for masks infused with ingredients like silk proteins, anti-frizz complexes, or natural oils like jojoba oil or avocado oil. These ingredients will help tame frizz, leaving your curls smoother and more manageable.

3. Consider Lightweight Formulas

Use lightweight hair masks that won't weigh down your curls. Heavy formulations can flatten your natural curl texture and cause your curls to lose their bounce. Look for masks that provide moisture and nourishment without leaving a heavy residue.

4. Strengthen and Protect

Curly hair can be susceptible to breakage, so select the best hair masks for dry damaged hair that help strengthen and protect your strands. Look for masks enriched with ingredients like keratin, biotin, or protein complexes. These ingredients will fortify your hair, reducing breakage and promoting healthier, more resilient curls.

Unlock the secret to strong and nourished hair with Indulekha Bringha Hair Strengthening Lepam. This Ayurvedic hair mask is the best natural hair mask for dry frizzy hair. It is a powerhouse of six precious herbs that work wonders in reducing hair fall. Harness the benefits of bringharaj, neem, henna, and amla, known for their hair-strengthening properties, along with essential oils like rosemary, basil, orange, and cedarwood.

Coily Hair Type

1. Seek Elasticity and Strength

Coily hair can be prone to breakage, so opt for a hair mask that helps improve elasticity and strengthen your strands. Look for masks containing ingredients like hydrolyzed proteins, hibiscus extract, or keratin. These ingredients help to reduce breakage and promote healthier, more resilient coils.

2. Prioritise Deep Moisture

Coily hair tends to be naturally dry, so focus on finding the best hair mask for dry frizzy hair that offers deep hydration. Look for masks infused with ingredients like shea butter, jojoba oil, or avocado oil, as they provide intense moisture and nourishment to your coils.

3. Combat Breakage

Coily hair is prone to breakage, so choose a hair mask that helps strengthen and protect your strands. Look for masks enriched with ingredients like protein complexes, keratin, or biotin, as they can help fortify your hair and reduce breakage.

Say goodbye to frizz and hello to manageable, strong hair with Dove Healthy Ritual for Strengthening Hair Mask. Designed to combat everyday damage, this is the best hair mask for dry and damaged hair. It is infused with the nourishing goodness of oat milk and honey, inspired by Nordic women's rituals. It instantly smoothens and tames frizz, giving your hair a smooth and shiny appearance. With its deep nourishing formula, this best hair mask for dry hair repairs damaged strands, making them stronger and healthier.

4. Avoid Harsh Ingredients

Steer clear of hair masks that contain harsh chemicals like sulfates, parabens, or drying alcohols. These ingredients can strip your coily hair of its natural oils and contribute to dryness and breakage. Opt for more natural and gentle formulations.

FAQs about How to Choose the Best Hair Mask for Your Hair Type

How do I determine my hair type?

Hair types are typically classified into straight, wavy, curly, or coily. Straight hair is generally smooth and lacks significant curl or wave, while wavy hair has loose S-shaped or beachy waves. Curly hair has distinct coils or spirals, and coily hair has tight, densely packed curls or zigzag patterns. Assessing your hair's natural texture and curl pattern will help you identify your hair type.

How do I choose the best hair mask for my hair type?

To choose the best hair mask for your hair type, consider factors such as hydration, curl enhancement, frizz control, volume, and scalp health. Assess your hair's specific needs, such as moisture for dry hair, definition for curls, or strengthening for damaged hair. Look for masks with ingredients and formulations that cater to your hair type's unique requirements.

How often should I use a hair mask?

The frequency of hair mask usage depends on your hair's condition and needs. As a general guideline, using a hair mask once a week or every two weeks is a good starting point. Adjust the frequency based on your hair's response and the specific instructions provided by the hair mask manufacturer.

Written by Kinnari Ashar on 29th Jun 2023

A beauty and food enthusiast with a decade of writing experience, Kinnari treats her skincare routine like a sacred ritual and views a gourmet meal as a daily necessity. Balancing her time between uncovering the latest beauty trends and taste-testing culinary delights, she’s always up for trying new products or savouring a delicious dish.

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This Privacy Notice applies to personal data collected by Unilever in connection with the services and products we offer. References to “Unilever” in this Notice means Hindustan Unilever Limited and any company directly or indirectly owned and/or controlled by Hindustan Unilever Limited that you are interacting with or have a business relationship with.

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We may collect personal data from a variety of sources. This includes:

Personal data you give us directly,
Personal data we collect automatically, and
Personal data we collect from other sources.

Personal data means any information that can be used to identify directly or indirectly a specific individual. This definition includes personal data collected offline through our Consumer Engagement Centres, direct marketing campaigns, sweepstakes and competitions and online through our websites, applications and branded pages on third-party platforms and applications accessed or used through third-party platforms.

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Ways in which we collect your personal data

We may collect personal data from a variety of sources. This includes:

Personal data you give us directly. We collect data about how you use our services and products, such as the types of content you view or engage with, or the frequency and duration of your activities. We also collect personal data you provide us when you sign up for a marketing newsletter, complete a survey or register for an account to buy our products. In so doing, we may ask for personal data, such as your name, gender, date of birth, address, email address, telephone number or credit card details. Some Unilever brands may collect “special categories of personal data” about you with your explicit consent. For more information on the special categories of data we collect and how we use it, please refer to the relevant section below.
Personal data we collect automatically. We also receive and store certain types of personal data whenever you interact with us online. For example, we use cookies and tracking technologies (to find out more, see our privacy key terms) to obtain personal data when your web browser accesses our websites or advertisements and other content served by or on behalf of Unilever on other websites. Your personal data is also collected when you search, buy, post, participate in a contest or questionnaire or communicate with our customer service teams. Examples of the types of personal data we collect include; IP address (to find out more see our privacy key terms), device ID, location data, computer and connection information such as browser type and version, time zone setting, browser plug-in types and versions, operating system, and purchase history – which Unilever sometimes aggregates with similar information from other consumers. During some of your internet browsing on Unilever’s websites we may also use software tools to measure and collect session information, including page response times, download errors, length of visits to certain pages, page interaction information, and methods used to browse away from the page. We may also collect technical information to help us identify your device for fraud prevention and diagnostic purposes.
Personal data we collect from other sources. We collect personal data from other sources including our trusted partnerships with third-parties and where we operate Unilever accounts on third-party platforms: For example, when you use the “like” functionality on Facebook or the +1 functionality on Google+. Additionally, we receive information about you and other visitors’ interactions with our advertising to measure whether our advertising is relevant and successful. We also collect information about you and your activities from a third-party when we jointly offer services or products, or from third-party data enrichment providers (to find out more see our privacy key terms) who may deliver insights to Unilever about the personal data we hold.

When and why we collect “special categories of personal data”

Certain categories of personal data, such as health data, financial data, biometrics, race, ethnicity, religion, health, sexuality or biometric data are classified as “special categories of data” or “Sensitive Personal Information” and benefit from additional protection.

We limit the circumstances where we collect and process these special categories of data.

Unilever sometimes collects data related to your health such as allergies, pregnancy or skin type to send you tailored ads and relevant promotions. Unilever only collects and uses this personal data where you have provided us with your consent for us to do so. In some instances, you may have requested services or products that do not directly involve the collection of any special categories of data, but may imply or suggest your religion, health or other special categories of data.

To illustrate circumstances where Unilever collects and processes special categories of data we have provided the following examples:

Unilever collects expectant mothers’ due dates in its Zwitsal or Baby Dove newsletter sign-up page. It may also place cookies on the sign-up page which capture this information too. This data is then used to create an audience of expectant mothers to receive online advertising from relevant Unilever brands. For more information on Unilever’s profiling activities, please refer to the relevant section;

Similarly, Unilever collects personal data related to consumers’ allergies to provide consumers with ads and promotions for products which are relevant to their needs.

How do we protect children’s privacy?

We understand the importance of taking extra precautions to protect the privacy and safety of children using Unilever products and services.

Most of Unilever’s websites are designed and intended for use by adults. Where one of our websites is intended for use by a younger audience, we will obtain consent from the person with parental responsibility before we collect personal data where it is required by applicable laws and regulations (the age at which consent is necessary varies from Country to Country).

If you are a child under the age where parental consent is required in your Country, you should review the terms of this Privacy Notice with your parent or guardian to make sure you understand and accept them. If we discover that we have collected personal data from a child without consent from a parent or guardian where such consent should have been obtained, we will delete that personal data as soon as practical. Access to certain parts of the Unilever’s websites and/or eligibility to receive prizes, samples or other rewards are generally limited to users over a certain age.

We sometimes use your personal data to carry out age verification checks and enforce any such age restrictions.

We collect, process and disclose your personal data only for specific and limited purposes. For example, to process your payments, to assess and handle any complaints, to develop and improve our products, services, communication methods and the functionality of our websites, to provide personalised products, communications and targeted advertising as well as product recommendations to you.

We also create profiles by analysing the information about your online surfing, searching and buying behaviour and your interactions with our brand communications by building segments (creating groups that have certain common characteristics) and by placing your personal data in one or more segments.

Additionally, Unilever processes your personal data also using automated means. An automated decision is a decision which is made solely by automatic means, where no humans are involved in the decision-making process related to your personal data.

We collect, process and disclose your personal data for the following purposes:

To process your payments, if you purchase our products, to provide you with your order status, deal with your enquiries and requests, and assess and handle any complaints;
To process and answer your inquiries or to contact you to answer your questions and/or requests;
To develop and improve our products, services, communication methods and the functionality of our websites;
For the purposes of competitions or promotions that you have entered;
To communicate information to you and to manage your registration and/or subscription to our newsletter or other communications;
To manage our everyday business needs regarding your participation in our contests, sweepstakes or promotional activities or request;
To authenticate the identity of individuals contacting us by telephone, electronic means or otherwise;
For internal training and quality assurance purposes;
To understand and assess the interests, wants, and changing needs of consumers, to improve our website, our current products and services, and/or developing new products and services; and

To provide personalised products, communications and targeted advertising as well as product recommendations to you.

When we collect and use your personal data for purposes mentioned above or for other purposes, we will inform you before or at the time of collection.

Where appropriate, we will ask for your consent to process the personal data. Where you have given consent for processing activities, you have the right to withdraw your consent at any time.

In some cases, we rely on legitimate interest for processing your personal data. A legitimate interest could exist for example, when you sign up for a loyalty scheme with one of our brands and we use the personal data collected to conduct data analytics to improve our products or services. This ground will only be used where it is necessary to achieve a legitimate interest, for example to assist in the performance of a contract, or to optimise a service, and does not outweigh your rights as an individual. This legal basis will only be relied upon where there is no less intrusive way to process your personal data. We can assure you that if legitimate interest is used as a ground for processing your personal data, we will keep a record of this and you have the right to ask for this information.

We process your personal data to perform a contract to which you are or will be a party. For example, we need to process your personal data to deliver a product or a service you bought, to allow you to take part in one of our competitions, or to send you samples that you have requested.

We also process your personal data when we have a legal obligation (e.g., tax or social security obligations) to perform such processing. For example, a court order or a subpoena may require us to process personal data for a particular purpose, or we may be compelled to process personal data to report suspicious transactions under the local anti-money laundering rules.

Profiling

Unilever uses your personal data to build profiles. We create profiles by analysing the information about your online surfing, searching and buying behaviour and your interactions with our brand communications by building segments (creating groups that have certain common characteristics) and by placing your personal data in one or more segments. These segments are used by Unilever to personalise the website and our communications to you (such as showing relevant content to you when you visit our site or in a newsletter to you), and to display relevant offers and advertisements from the Unilever brands on the Unilever sites, and via third-party websites. The segments can also be used for third-party campaigns on the Unilever sites. Unilever profiles your data where you have provided consent for us to do so; for example, accepting the setting of cookies on your browser online or signing up for email newsletters from one of our brands.

You can withdraw your consent to prevent your personal data being used this way at any time using the manage cookies section of our Cookie Notice or unsubscribing to the use of your email address if you have logged into one of our websites or signed up to any marketing newsletters.

By way of example –

Unilever collects data, with your consent, from:
- Our websites about what you view and the way you interact with our content;
- Our digital display advertising that we serve to you on social platforms and other publisher’s websites; and
- Forms you fill in online and send to us about what your interests are.
We also track the products you buy when you click on one of our display adverts and go on to purchase something from a selection of our retail partners.
If you have asked to receive emails or SMS communications from us, we track whether you open, read or click on the content to see what you are interested in so that we can give you more content that we think you are more likely to enjoy.
We use this data to profile your likes and dislikes. For instance, if we see that you are regularly viewing Vegan recipes on our “Recipedia” website, and you have opted in to receiving emails from us, we might give you an update on the new Vegan recipes that have just hit the site for your interest, or we may tailor our web content when you visit towards things we think you’ll be most interested in.
Based on this profile information, we may also give you advertising that we think you will like and want to see as you view content from us or from our network of publishers that we advertise with. Sometimes, with your consent, we may use your current location to serve advertising to you that is to do with promotions or events that are happening nearby that we think you might be interested in.
We may also use information you have provided to selected third-parties and consented to be shared, like your age, gender, life stage, lifestyle and wider interests to identify people who we think will have similar interests to you and who we believe will be interested in similar advertising.

Automated decision-making

In some instances, Unilever processes your personal data using automated means. An automated decision is a decision which is made solely by automatic means, where no humans are involved in the decision-making process related to your personal data. For example:

Unilever uses game simulations of science-based behavioural assessments and data science techniques to assess prospective employees. Candidates are required to play a set of games and the behavioural patterns exhibited during gameplay are assessed by a Unilever customised algorithm to predict the candidate’s potential for a specific role. This algorithm is regularly tested to ensure it remains fair, effective and unbiased.

We will not make decisions based solely on automated decision making that have significant impact on you. If we do so we notify you and provide you with clear information about our decision to rely on automated processing to make our decision and our lawful basis for doing so. For example, Unilever processes your personal data using automated means only if it is necessary for the entering into or the performance of a contract with you, or when you have given your explicit consent.

You have the right not to be subject to a decision which is based solely on automated processing and which produces legal or other significant effects on you. In particular, you have the right:

to obtain human intervention;
to express your point of view;
to obtain an explanation of the decision reached after an assessment; and
to challenge such a decision.

As part of the Unilever Group, a global business, Hindustan Unilever Limited shares your personal data within the Unilever Group and with selected third-parties in the following circumstances:

Third-party service providers. In order to carry out your requests, respond to your inquiries, fulfil your orders, honour coupons, provide you with samples, enable you to participate in sweepstakes or make various other features, services and materials available to you through our websites we share your personal data with third-party service providers that perform functions on our behalf, such as companies that: host or operate Unilever’s websites, process payments, analyse data, provide customer service, postal or delivery services, and sponsors or other third-parties that participate in or administer our promotions. They have access to personal data needed to perform their functions but may not use it for other purposes. Further, they must process this personal data in accordance with this Privacy Notice and as permitted by applicable data protection laws and regulations.
Other third-parties. Your personal data will also be used by us or shared with our sponsors, advertisers, advertising networks, advertising servers, social media networks, and analytics companies or other third-parties in connection with marketing, promotional, data enrichment (to find out more about our privacy key terms follow the link) and other offers, as well as product information.
Business transfers. Your personal data will be used by us or shared with the Unilever Group, primarily for business and operational purposes. As Unilever Group continues to develop the business, it may sell or purchase assets, subsidiaries or business units. In such transactions, your personal data generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Notice (unless, of course, you consent otherwise). If another entity acquires us, our businesses or substantially all or part of our assets, or assets related to Unilever’s websites, your personal data will be disclosed to such entity as part of the due diligence process and will be transferred to such entity as one of the transferred assets. Also, if any bankruptcy or reorganization proceeding is brought by or against us, all such personal data will be considered an asset of ours and as such it is possible they will be sold or transferred to third-parties.
Legal disclosure. We may transfer and disclose your personal data to third-parties:
- To comply with a legal obligation;
- When we believe in good faith that an applicable law requires it;
- At the request of governmental authorities conducting an investigation;
- To verify or enforce our “Terms of Use” or other applicable policies;
- To detect and protect against fraud, or any technical or security vulnerabilities;
- To respond to an emergency; or otherwise
- To protect the rights, property, safety, or security of third-parties, visitors to Unilever’s websites, Unilever or the public.

International data transfers

Unilever shares personal data within the Unilever Group or with third-parties for purposes described in this Privacy Notice.

Unilever will only send personal data collected within a restricted legal framework, such as e.g. the European Economic Area (EEA) or Asian Pacific Economic Cooperation (APEC), to countries which do not have data protection laws that are considered to provide appropriate levels of protection in the restricted legal framework in circumstances such as:

· To follow your instructions;

· To comply with a legal duty; or

· To work with our agents and advisers who we use to help run our business and services.

If we do transfer personal data to outside of the restricted legal framework, Unilever will make sure that it is protected in the same way as if it was being used in that restricted legal framework. We’ll use one of the following safeguards:

· Transfer to another Country whose privacy legislation ensures an adequate level of protection of personal data similar or equivalent to the country it was collected in;

Put in place a contract with the third-party that means they must protect personal data to the same standards as in the country the data was collected in.

Unilever takes the security of your personal data very seriously. We take every effort to protect your personal data from misuse, interference, loss, unauthorised access, modification or disclosure.

Our measures include implementing appropriate access controls, investing in the latest Information Security Capabilities to protect the IT environments we leverage, and ensuring we encrypt, pseudonymise and anonymise personal data wherever possible.

Access to your personal data is only permitted among our employees and agents on a need-to-know basis and subject to strict contractual confidentiality obligations when processed by third-parties.

We will keep your personal data for as long as we need it for the purpose it is being processed for. For example, where you make a purchase online with us we will keep the data related to your purchase, so we can perform the specific contract you have entered and after that, we will keep the personal data for a period which enables us to handle or respond to any complaints, queries or concerns relating to the purchase.

Your data may also be retained so that we can continue to improve your experience with us and to ensure that you receive any loyalty rewards which are due to you.

We retain the identifiable data we collect directly for targeting purposes for as little time as possible, after which we employ measures to permanently delete it.

We will actively review the personal data we hold and delete it securely, or in some cases anonymise it, when there is no longer a legal, business or consumer need for it to be retained.

Your rights in relation to your personal data how it is processed. You can exercise these rights at any point. We have provided an overview of these rights below together with what this entails for you. You can exercise your rights by sending an email or submitting a request through the “Contact Us” form on our websites.

Where we process your personal data, you have a number of rights over how the data is processed and can exercise these rights at any point. We have provided an overview of these rights below together with what this entails for you. You can exercise your rights by sending an email or submitting a request through the “Contact Us” form on our websites.

The right to be informed. You have the right to be provided with clear, transparent and easily understandable information about how we use your personal data and your rights. Therefore, we’re providing you with the information in this Notice.
The right to access and rectification. You have the right to access, correct or update your personal data at any time. We understand the importance of this and should you want to exercise your rights, please contact us.
The right to data portability. The personal data you have provided us with may be portable. This means it can be moved, copied or transmitted electronically under certain circumstances.
The right to be forgotten. Under certain circumstances, you have right to request that we delete your data. If you wish to delete the personal data we hold about you, please let us know and we will take reasonable steps to respond to your request in accordance with legal requirements. If the personal data we collect is no longer needed for any purposes and we are not required by law to retain it, we will do what we can to delete, destroy or permanently de-identify it.

The right to restrict processing. Under certain circumstances, you have the right to restrict the processing of your personal data.
The right to object. Under certain circumstances, you have the right to object to certain types of processing, including processing for direct marketing (i.e., receiving emails from us notifying you or being contacted with varying potential opportunities).
The right to lodge a complaint with a Supervisory Authority. You have the right to lodge a complaint directly with any local Supervisory Authority about how we process your personal data.
The right to withdraw consent. If you have given your consent to anything we do with your personal data (i.e., we rely on consent as a legal basis for processing your personal data), you have the right to withdraw your consent at any time (although if you do so, it does not mean that anything we have done with your personal data with your consent up to that point is unlawful). You can withdraw your consent to the processing of your personal data at any time by contacting us with the details provided below.
Rights related to automated decision-making. You have the right not to be subject to a decision which is based solely on automated processing and which produces legal or other significant effects on you. In particular, you have the right:
- to obtain human intervention;

- to express your point of view;
- to obtain an explanation of the decision reached after an assessment; and

- to challenge such a decision.

Further information and advice about your rights can be obtained from the data protection Regulator in your Country.

We are committed to protect your personal information collected and processed by us and look forward to your continued support for the same. If you have any query, grievance with respect to the processing of information by us, you can reach out to us by calling our Toll Free No. 1800-10-22-221 or by email to lever.care@unilever.com or submitting a request through the “Contact Us (Privacy Request/Concern)” form available on the HUL website.

You can also reach out to our Privacy Office in the event of any escalation or absence of resolution of grievance, requests, rights pertaining to personal data processed by us. You may contact our DPO/Privacy Grievance Officer at (1) The Data Protection Officer/Privacy Grievance Officer, Hindustan Unilever Limited, Unilever House, B. D. Sawant Marg, Chakala, Andheri (E), Mumbai - 400 099 or at: Grievance.Officer-Privacy@unilever.com. You can also call on the aforementioned contact number and request it to be referred to the DPO/Data Protection Office.

When a privacy question or access request is received, we have a dedicated team which triages the contacts and seeks to address the specific concern or query which you are seeking to raise. Where your issue may be more substantive in nature, more information may be sought from you. If you are unsatisfied with the reply received, you may refer your complaint to the relevant Supervisory Authority. If you ask us, we will endeavour to provide you with information about relevant complaint avenues which may be applicable to your circumstances.

We will update this Privacy Notice when necessary to reflect customer feedback and changes in our products and services. When we post changes to this statement, we will revise the “last updated” date at the top of this Notice. If the changes are significant, we will provide a more prominent notice (including, for certain services, email notification of Privacy Notice changes). We will also keep prior versions of this Privacy Notice in an archive for your review.

We will not reduce your rights under this Privacy Notice without your consent.

Additional Privacy Terms or Notices

In addition to this Privacy Notice, there may be specific campaigns or promotions which will be governed by additional privacy terms or notices. We encourage you to read these additional terms or notices before participating in any such campaigns or promotions as you will be required to comply with them if you participate. Any additional privacy terms or notices will be made prominently available to you.